Monday
Apr152019
Philip Morris wants to 'unsmoke the world'
Monday, April 15, 2019 at 14:25 Philip Morris launched yet another anti-smoking campaign last week.
I post the tweet below without comment.
The second tweet was posted on Twitter by Jason Mills, PMI's chief content officer.
It features rapper Wyclef Jean singing the 'world premiere of the #unsmoke song' at a PMI conference in Miami.
The people swaying while filming the performance on their mobile phones are all members of staff, apparently.
Enjoy. 🙄
“It’s a call to action”@InsidePMI’s @MarianSalzman describes what #unsmoke means to her…
— Philip Morris Intl (@InsidePMI) April 12, 2019
What does it mean to you?
Find out more about our #Unsmoke Your World campaign here: https://t.co/lSNlVv8Ejo pic.twitter.com/EUqG84kBJV
World premiere of the #unsmoke song by @wyclef pic.twitter.com/qLwGsoNrL0
— Jason mills (@jasonmillspmi) April 12, 2019
Reader Comments (2)
Once again, it appears that Phillip Morris has been captured by antismoking extremists. And once again they ignore the right of adult smokers to make a free choice while fueling the persecution of smokers.
PMI is just another anti smoker organisation. Antis thought they could get at us from inside the industry. I really hope smokers take note of this now and stop buying PMI products - if plain packaging allows you to know who you are buying from.
If you want to vape or try heat not burn, Don't use Iqos but go to a more supportive business developing similar products that respects your right to smoke too and isn't rabidly jumping on the smoker hate campaign bus. (Btw, thanks PMI for helping me start smoking at 8 years old. I am sure you have designs to push your new product on a whole new generation of children today. Bloody hypocrites).
Incidentally, we do have the right to smoke despite what antis say because tobacco is a legal product and we have the right to use any legal goods if paid for.