The cover that rocked The House
Saturday, June 23, 2012 at 12:45 
Last week's issue of The House magazine which goes to all MPs and many civil servants featured an unusual 'plain' cover wrap (right).
By coincidence someone who works for Dods, the company that publishes The House, was a guest at the Forest boat party on Wednesday evening.
He brought with him a copy of the relevant issue. It has caused quite a stir apparently.
Hilariously, the 'real' cover featured former public health minister Caroline Flint who helped introduce the smoking ban.
Oh, to have been a fly on the wall when Ms Flint discovered that her cover girl moment had been completely obscured by an anti-plain pack campaign advertisement!!
I am led to believe however that the politician with the most steam coming out of his ears was our old friend Stephen Williams, chairman of the All Party Parliamentary Group on Smoking and Health.
H/T Imperial Tobacco and Asian Trader!!
Reader Comments (5)
Honestly, I cannot imagine why Stephen Williams MP would be distressed over that cover. Does it not effectively advertise his plain packs position, showing MPs precisely what he wants to achieve? He does indeed want to hurt business -- he and Lansley both have said so publicly -- and he is wilfully turning a blind eye to any of the criminal acts that will occur if and when plain packs is implemented in order to justify his position. He should be pleased over that cover.
The proposed plain packs won't be as plain as this. The House should have included graphic warnings, such as a picture of high street 'for sale' signs or 'white van man'.
Or maybe the uglification of Caroline Flint as uglification is really what will be achieved.
Kudos to the brains behind this. We may not have the millions of taxpayer cash to promote the truth, but then a surgical strike like this is very effective.
fyi: http://www.tobaccotactics.org/index.php/Corporate_Political_Advertising
Have you seen this letter from Williams?