Beyond nicotine
Monday, June 11, 2018 at 21:45
Simon Clark

To no-one's surprise:

Jennifer Motles Svigilsky detests cigarettes. A former human rights lawyer with the United Nations ... [she represents] one of the world’s largest cigarette companies, Phillip Morris International (PMI).

But wait, there's more:

"[In the short term,] we need to provide alternative choices to smokers who cannot quit [or cannot quit yet]."

In the long term, she says, "we may not even be in the nicotine business."

Let that sink in.

"In the long term, we may not even be in the nicotine business."

You couldn’t make it up.

Full article: Philip Morris Is Quitting Smoking — But Don't Take Their Word for It (Sustainable Brands).

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