National media ignores Brighton's rejection of beach smoking ban
Saturday, December 12, 2015 at 16:59
Simon Clark

Can't say I'm surprised but the following is worth recording.

There has been a huge contrast in the way the media reported the announcement in July of Brighton Council's consultation on extending the smoking ban to beaches and parks, and this week's news that the proposal is to be dropped following strong opposition from residents and visitors.

Before I review the latter (which won't take long), let me take you back a few months. On Monday July 14 Brighton and Hove News reported that 'Brighton and Hove could become one of the first places in the UK to ban smoking in its parks and on its beaches.'

The following day the story appeared in The Argus (Potential smoking ban for Brighton and Hove beaches and parks).

The Telegraph then became the first national newspaper to cover the story (Seaside resort proposes banning smoking on beaches).

Both reports included a quote from Forest, unlike BBC News Sussex which noted simply:

Smoking could be banned on Brighton beach under plans being considered by the city council.

Anyway, I wrote about it here (Extending smoking ban to include parks and beaches unwarranted and illiberal) and again here (Weather conditions allied to smoking may pose additional risk to non-smokers says director of public health) but for several days after that it all went quiet.

Five days later the story unexpectedly burst back into life when the Press Association reported that 'The first step has been taken towards making Brighton beach a smoke-free zone.

I was in Ireland that day but I was able to give the PA Forest's full response and this led to a second PA report – Plans for smoke-free Brighton beach 'unjust'.

Meanwhile the story was being reported nationally and locally, in the press, on television and on radio.

The Guardian (Brighton beach could go smoke-free under council plans) was one of many newspapers to publish news of the consultation.

BBC News chipped in with Brighton seeks views on beach smoking ban.

It was even on CBBC Newsbeat (Brighton looking into banning smoking on beaches and Brighton beach smoking ban plans - what people think).

My colleague Rob Lyons discussed the issue on ITV's Good Morning Britain, ITV News and Channel Five News. The IEA's Chris Snowdon was on Sky News.

In short, no-one who takes the slightest interest in current affairs could have been unaware that smoking on Brighton's beaches was under serious threat.

So what has been the media's response to the equally important news that a large majority of respondents to the consultation were strongly opposed to extending the smoking ban to beaches and parks?

I'll tell you.

To the best of my knowledge there have been just three reports (Brighton and Hove News, The Argus and Worthing Herald) plus one item on local radio (BBC Radio Sussex).

To date the news that smoking will NOT be banned on Brighton's beaches or in the city's parks and 'historic' squares has received not a single column inch outside Sussex. Nor has it been mentioned by national TV or radio.

It's not even been by mentioned by BBC News Sussex.

Now it's not impossible the story could still develop legs. After all, there's not been an official announcement by Brighton Council (hence I am still not counting my chickens), but that's no excuse.

The information is out there for all to read and it beggars belief that the media has largely ignored it.

I'm not a conspiracy theorist so there must be some other explanation. Sadly I can't think what it is apart from the fact that the prospect of a ban must be considered news, while a non-ban isn't.

Nevertheless it's still a very positive statement by the general public.

What I do know is that thanks to the media's coverage of the story in the summer, a huge number of people, including many councillors around the country, will be under the illusion that smoking is going to be banned on Brighton's beaches. The headlines alone will have seen to that.

Somehow we have to make them aware of the outcome of Brighton's public consultation.

PS. On July 30 the Press Association reported, 'Majority in favour' of Brighton beach smoking ban:

The poll was also reported by The Argus, Brighton's daily newspaper. ASH, naturally, tweeted the results.

Bizarrely it was commissioned by Pharmacy2U, "the UK's leading NHS approved online pharmacy". See Look who's behind poll that says majority favour smoking ban on Brighton beach (Taking Liberties).

Neither the poll, Pharmacy2U or the Press Association are looking too clever now, are they?

'Majority in favour' of Brighton beach smoking ban http://t.co/gCgPBJCsH1

ASH (@ASH_LDN) July 31, 2015

Article originally appeared on Simon Clark (http://taking-liberties.squarespace.com/).
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