More prejudice and propaganda
Sunday, November 22, 2015 at 12:15
Simon Clark

Like many people I'm curious to see A Billion Lives, a film about vaping, when it's released next year.

It's ironic however that a trailer for a pro-vaping documentary should begin with the bold statement 'YOU ARE BEING LIED TO' (about the risks of e-cigarettes) before making the utterly bogus claim that "One hundred and sixty-five thousand kids die from secondhand smoke [pause] every year."

To be fair, the vaping community was split last night with several vapers voicing their concern on Twitter and another saying the matter had been "dealt with", whatever that means.

Many more however are happy to pass on the message. At the time of writing the trailer has been retweeted 273 times and viewed by more than 20,000 people.

As for the film's snappy (and tendentious) title, the producers are clearly content to promote the anti-smoking mantra that half of all (long-term) smokers worldwide will die as a direct result of their habit, ignoring other factors such as diet, poverty and genetics.

If the film is as evidence-based as the trailer (and the title), I can't wait to review it.

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