The Sun reports that David Cameron has scrapped plans to put cigarettes in standardised packaging.
Full report: Plain fag packets plan up in smoke
Forgive me if I don't jump up and punch the air just yet.
If the story is true however then the PM deserves praise for ignoring the screams of the tobacco control lobby.
Their bleating will no doubt increase to a crescendo over the next few days (expect letters in every national newspaper) but today's report offers hope that their desperate bully-boy tactics don't always work.
Chris Snowdon has more here - Plain packs ditched.