Plain pack discussion bombs
Thursday, October 17, 2013 at 11:39
Simon Clark

Further to my previous post ...

To promote its plain pack video the Irish Cancer Society yesterday announced that a Twitter discussion would take place at 8.00pm last night.

The Q&A session was also promoted by ASH (London) and participants were asked to add the hashtag pack attack (#packattack).

I have just checked and there appear to be six tweets at the time of the Twitter Q&A.

Three are by the ICS itself, one is by someone who works for the ICS, and there are two from the 'general public'.

I like this one best:

@Cliona_m: @IrishCancerSoc I think it's brilliant. To see small boy say a pack looks like a rainbow, shows impact of branding for kids #packattack

By the standards of tobacco control this no doubt represents overwhelming public support for standardised packaging.

Doh!

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